There are number of TV sports channels in China. China Central TV Station (CCTV) Channel 5 (sports channel)
has more than 80% of the coverage nationwide. Its viewers exceeds 100 millions. For the kickboxing event
we did on December 6, 2003, there were over 15 million sports fans watched through CCTV Channel 5 live broadcasting.
For the upcoming boxing event, there will be much more money involved to promote the event plus 2
month worth of CCTV advertising. Being the first world professional boxing championship bouts in China
and the level of event marketing, we anticipate there will be more than 15,000 fans at the venue and
about 50 million people to watch the event through CCTV live broadcasting.
There are a number of advertising opportunities throughout the event. For example: center mat, corner mat,
pump pat, post, banner on the light truss, big LCD screen, ads in the fight program. Besides inside the venue,
the above ads and sponsorship companies' names and logos will also appear onto and/or be mentioned in event
newspaper ads, website ads, posters, background scene for public events such as press conferences, and so on.
To promote your business throughout this once in a lifetime opportunity, please call us at (408)855-9520 (USA) and/or (135)0130-6220 (China) to ask one of our marketing professionals or send your request to marketing@ec-t.com.
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Advertising Business Conference
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Advertising Business Conference
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